What is Matcha? Matcha may seem like a fancy buzz word, but it's actually more simple than you'd expect - it's just 100% pure green tea leaves stone ground into a fine powder.
Matcha has been around for centuries and is traditionally consumed as part of the Japanese tea ceremony. Buddhist monks have been reaping the benefits of matcha since long before tea-toxes or even tea bags were a thing. Finally, thanks to Matcha Maiden, the rest of the world is catching up.